Ethos

ETHOS

At the heart of Dear Dylan, comfort is key. We believe that your everyday basics should be soft and easy to wear. Founded on the principle that quality is foremost, our garments are thoughtfully designed to last. Our intimates and loungewear is made from premium cotton modal rib, selected for its durability and longevity. Our base layers are non seasonal, designed to be worn to bed and around the home.

Dear Dylan is your everyday, most loved, luxury basics.  

SUSTAINABILITY

At Dear Dylan we are always working to improve our processes to ensure we are thinking about our impact on the environment. As we grow as a business we aim to take steps to continuously do better, ensuring we implement practices from design through dispatch, that are as sustainable as possible.

As a starting point we have implemented a number of systems to ensure we are moving in the right direction. These include (but are not limited to):

- Creating a brand built around the ethos that clothing should be timeless and made to last, therefore not focusing on seasonal collections. 

- Making conscious decisions about the types of fabrics we chose to work with

- Deciding not to include unnecessary printing with orders such as invoices or return forms

- The use of sustainable packaging

In addition to this our garments are delivered to us from our factory in biodegradable bags. Our tissue paper used for packaging is certified by the sustainable forestry initiative and our ribbon is 100% cotton, printed with water-based inks. All orders are shipped in recycled card satchels or boxes. Our packaging is 100% recyclable and compostable.

FABRICATION

Our garments are made from 42% cotton, 42% modal and 8% elastane.

Our fabric composition was carefully selected based on the properties and characteristics of each fibre. Our garments are designed to wear and wash well.

Cotton is a well-known natural fibre that is soft and comfortable to wear. It is breathable and absorbent and has hypoallergenic properties. Modal (much like cotton) is soft to touch, breathable and is known for its moisture absorption properties. It is also strong and durable and does not wrinkle or pill. Elastane is a man made fibre commonly used in intimate apparel. Elastane is known for its stretch properties and is used to ensure our garments hold and retain their shape.

Our garment labels are made from 100% woven cotton and are printed with water-based inks.

To get the most wear from your garments and help extend their longevity, we suggest always following washing instructions.